How to get on the Etsy Front Page

Yesterday, my Happy Birthday Dude card was on the Etsy front page. This was a nice surprise. I don't get a notification when something from my shop is featured there, so I usually find out I've been featured by stumbling across it myself or when some other seller emails me to let me know.

For those of you not familiar with how Etsy works. The front page changes every hour and is chosen from treasuries that are curated by members of the site. These members create treasuries by usually starting with a theme or color and then searching the site to find items that meet their criteria. Since I've spent more time on my photos, I've noticed I've appeared in more front pages, so here are some of my tips for other Etsy sellers looking to get more front page time, based on my experience.

Use all 14 tags when listing your item. Think of all the ways someone could search for what you've made, and include those keywords in your tags. Make sure to list the main colors of your item. If someone is doing a treasury of all yellow items, they're probably going to search for the term "yellow" instead of scrolling through pages of listings and looking for yellow in the photos.

Have bright, clear photos. The common theme in all the Front Pages is great photos. I used to upload my photos directly from my camera to my online shop. No more. Now I always first open the photos in GIMP to lighten them up, sharpen them if needed, and then upload them. It always makes a difference. Even if I thought the original photo looked pretty good, it's much better post-editing.

Make yourself visible on Etsy. So say you have the perfect tags for your items, crisp clean photos, but you haven't listed anything in your shop since last week. Your items might be perfect for someone creating a treasury at this very moment, but you're going to be on page 25 of the search results, or worse if you're in a popular category like jewelry or paper goods. Etsy's popularity means that new items are constantly being listed, so you have to do some work to make sure you stay in the first few pages of search results, where shoppers and treasury-makers can find you. Relisting often is one way to do this. Promoting your shop on and off Etsy is another way. Just make sure to get the word out any way you can.

Comments

[Rachel]

This is such great information! Thanks tons, I'll be linking.

[Lizzie E.]

ah so informative! thank you much!

[Emiko]

Great advice. I've been very honored to have been on the FP several times. I love to see some great artists I've never heard of before....FP rocks!!

[Claycass]

These things are good to know. I am going to take your advice. One question is there a good time of day to post? I know the site is global, so I am curious.
www.claycass.etsy.com
www.poly-clay.blogspot.com

[Johanna]

Thanks for the article! I always wondered how people got on the front page like that!

Blessings,

Johanna

[Marina]

Great info! Thanks for sharing!

[Sarah]

Very well written! Thanks!

[xiao]

thank you great advice!!

[Melissa Sims]

Hi thanks for answering my question. Now I know how to get on the front page I just have to make it happen! Your blog is fun to look through. Melissa @ StudioMo.etsy.com :)

[Rachel]

That is very helpful even though I thought I knew it all by now. I especially like the part about using all tags and posting new items as often as possible.

[twitter.com/mireilleshop]

great advice.. thanks for the help!
Don't forget to visit my shop :)

http://mireillemanuel.etsy.com

[Luly]

Great information, I'll work on using all my 14 tags.

[CreativeButterflyXOX]

Thanks. Great info :)

[josstudio]

thanks! great advice.

[CreativeButterflyXOX]

Great information, thanks.

[Irma /irmasdesigns]

Very good advice! I've been trying to take and edit better photos, and also to list or renew listings more often. I hope this will work! I still have problems with the tags... sometime there is just not enough to say about some pieces...

[magMoment]

thanks for writing

[FrenchByDesign]

Great post! And if you want to get notified when your item is on the front page, go to http://statsy.org/featurator.php (you get an email notification the instant you are on the FP). Very useful as the first time it happened to me, I had nooo idea!

[Lulu]

Thank you for all your helpful suggestions! : )

One of my items made it to the front page of Etsy, and I didn't receive a notification. Do you know if I am allowed to use the "This item made it to the front page of Etsy" image for this item?

Thanks!

Luluslittleshop

[thefascinatormaven/Arlene Cano]

Of all the advice I have read, yours is the best, simple, straight forward and doable.
Thanks,
thefascinatormaven

[Katherine]

This is such great advice! Now I know how treasuries work. I was just added to my first treasury this week. Pretty exciting. You can see my photo of Rain on Ocean in the treasury here:

http://www.etsy.com/treasury/MTA5NjYyNTR8NjQ5MjcyMjIw/rain-dance?index=0

[AlisaDesign]

Great tipps! Thank you!

alisadesign.etsy.com

[Sheena White]

Amazing tips! I have a suggestion too.....try to visit www.gourmetrecipe.com. They have lotys of recipe that you will surely enjoy. Not only that you can also post your your comments and recommendations at blog.gourmetrecipe,com. Try it!

[newbalasii]

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[Lorna Ortiz Torres]

Btw this is my etsy shop if you'd like to come take a look...

http://www.etsy.com/shop/DaintiesbyLolo?ref=si_shop